Hi, I’m Mandi
I’m a Product & Design leader who drives growth, culture, and innovation. I build products people love and teams that thrive. From VP of Product & Design to Senior PM, I’ve been delivering results from scrappy 0→1 to $MM scale.
What and how
I’m a design‑infused product leader who turns big ideas into durable results. I’ve led strategy, design, and cross‑functional delivery at Blue Apron, Verblio, and Sunday—wiring customer insight into every decision and shaping teams that love the work.
I’ve led as a VP and shipped as an IC. Different seats, same goals: customer and team empathy, crisp execution, measurable impacts—all through intuitive, beautiful, brand-making moments.
I build and lead from my core values: Clarity, Play/Curiosity, Connection, Integrity/Growth.
Impact Highlights
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+$1.2M over annual revenue target through funnel optimization and rapid experimentation.
at Sunday
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5× revenue growth, from $2M to $12M without external funding.
at Verblio
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IPO launch support through brand-building design and operational efficiency.
at Blue Apron
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Award-winning teams built from scratch, earning “Best Places to Work” honors twice.
at Verblio
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60+ A/B tests run in a single season, achieving a 115% cumulative CVR lift.
at Sunday
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Scaled product & design processes to cut feature time-to-market by 40%—while boosting biz metrics.
at Sunday (and everywhere I go)
When I’m not building products…
… you’ll find me reading, cooking, hiking, scuba diving, at a concert, or befriending your pets. I’m also a community organizer, film buff, gamer, and unabashed nurturer of whimsy, quirk, and curiosity. Let’s nerd out.
Today I’m open to…
Collaboration
Full‑time product leadership — VP/Director scope where strategy meets execution.
Fractional product & brand strategy — focused sprints that unblock growth.
AI product integration — decode opportunities, craft fast prototypes, roll out what works.
Experience modernization for brand‑driven orgs — connect product, design, and culture into one story.
Speaking & Writing on Topics I Love
Design thinking that moves revenue
Practical AI for product teams
Servant leadership and creative culture
Data + empathy in product decisions
The experiment mindset
Alignment at every level, from execs to delivery teams
An always learning mindset